E-Commerce Analytics & Reporting

GA4 Setup & Audits

Correct GA4 e-commerce implementation and auditing of existing setups — since misconfigured tracking is one of the most common analytics problems.

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GA4's enhanced e-commerce event structure is commonly misconfigured, leading to inaccurate revenue reporting, double-counted transactions, or missing conversion data that undermines every downstream decision.

We implement correct e-commerce event tracking from scratch, or audit and fix existing implementations against your actual order data.

Enhanced e-commerce event configuration
Cross-domain and cross-platform tracking setup
Audit against actual order data for accuracy
Conversion tracking alignment with ad platforms
FAQ

Common Questions

How do we know if our current GA4 setup is accurate?

We compare GA4-reported revenue and transactions against your actual order data — discrepancies indicate a configuration issue worth investigating.

Does this include Google Ads and Meta conversion tracking too?

Yes — we ensure conversion tracking is aligned across GA4 and your ad platforms, since misalignment there also produces unreliable optimization signals.

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