A plain-language explanation of headless commerce and when it's actually worth the added complexity.
Headless commerce separates your storefront's front-end presentation from the back-end commerce engine, communicating through APIs rather than a tightly coupled traditional theme system.
This separation offers more design and performance flexibility, at the cost of significantly more development complexity than a standard themed Shopify or WooCommerce build.
Headless makes sense for brands with specific performance requirements, highly custom design needs, or complex omnichannel requirements — most stores don't need this level of complexity.
Not automatically — it enables more performance optimization potential, but requires proper implementation to actually realize speed benefits.
Generally yes, given the increased technical complexity and specialized development skills required.
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